What is a Lead Submission Page?
A lead submission page is a dedicated landing page hosted on your partner portal where affiliates and partners can submit potential customer information. It’s ideal for:- B2B affiliate programs where partners identify sales opportunities
- Service businesses where referrals require qualification
- High-ticket products where direct sales attribution matters
- Agency partnerships where partners bring in client leads
Key Benefits
- No development needed—Configure entirely through the dashboard
- Automatic attribution—Leads are linked to the submitting partner
- Custom commission structures—Set specific rewards for converted leads
- Branded experience—Fully customizable design with Live Designer
- Email automation—Automatic notifications for submissions and conversions
Page URL
The leads page is hosted on your partner portal domain at/submit:
| Portal URL | Leads Page URL |
|---|---|
partners.yourcompany.com | partners.yourcompany.com/submit |
Configure the Leads Page
Go to Partner portal → Pages & Content → Leads page to configure your leads page.Page Details
Customize the main content that appears on your leads page:| Setting | Description |
|---|---|
| Title | Main heading displayed on the page |
| Description | Text explaining the lead submission process and benefits |
| Branding | Choose None, Symbol, or Logo to display above the title |
| Signup/Login links | Show links for partners to sign up or log in |
| Additional section | Highlight commission structure or incentives |
The additional section is great for promoting your program benefits and encouraging more lead submissions.
Commission Structure
Choose how partners are rewarded when their submitted leads convert:- Follow Program Settings
- Custom Commission
Use your existing program commission structure. Partners receive their standard commission when leads convert to paying customers.
Lead Form
Customize the submission form that partners fill out when submitting leads.Default Fields
The form includes these built-in fields:- Name—Lead’s full name
- Email—Lead’s email address (username)
Custom Fields
Click Add field to add additional fields:| Field Type | Description |
|---|---|
| Text | Static text for explanations or instructions |
| Input | Short text answer (single line) |
| Textarea | Long text answer (multiple lines) |
| Checkbox | Select one or multiple options |
| Radio | Select exactly one option |
| Select | Dropdown to select one option |
| Countries | Pre-populated country dropdown |
- Label—The question or field name
- Options—Answer choices (for checkbox, radio, select)
- Required—Whether the field must be filled
Design the Leads Page
Use the Live Designer to customize the page appearance:Customize Design
Use the Design tab to change:
- Colors and color schemes
- Layout options
- Corner styles
- Button styles
- Edit page settings
- Add content blocks
- Modify text inline by hovering over elements
Confirmation Emails
Partnero automatically sends confirmation emails during the lead process. Configure them under Partner portal → Emails → Program Leads:| When Sent | |
|---|---|
| Lead submitted | When a partner submits a new lead |
| Lead converted | When a lead is marked as converted |
| Lead rejected | When a lead is marked as rejected |
Lead Workflow
Managing Leads
Once leads are submitted, you can manage them in Leads section:- Review—See lead details and custom field responses
- Convert—Mark as converted when the lead becomes a customer
- Reject—Mark as rejected if the lead doesn’t qualify
Best Practices
Clear instructions
Clear instructions
Use the description and additional section to clearly explain:
- What qualifies as a good lead
- What information is needed
- When and how partners will be rewarded
Appropriate fields
Appropriate fields
Only ask for information you actually need:
- Too many fields = fewer submissions
- Too few fields = lower quality leads
Competitive commissions
Competitive commissions
Offer attractive commissions for converted leads:
- Consider the lifetime value of a customer
- Higher commissions = more motivated partners
Quick follow-up
Quick follow-up
Process submitted leads quickly:
- Leads go cold fast
- Partners appreciate prompt status updates
Frequently Asked Questions
How is lead submission different from referral link tracking?
How is lead submission different from referral link tracking?
Referral link tracking is automated—customers click a link and purchases are tracked automatically. Lead submission is manual—partners actively submit potential customer information, which you then qualify and convert. Lead submission is better for high-touch sales processes where partner involvement adds value.
Can anyone submit leads or only registered partners?
Can anyone submit leads or only registered partners?
Both. The lead submission page works as a standalone page accessible to anyone with the link. However, registered partners can also submit leads from within the partner portal, which automatically attributes the lead to their account.
When do partners get paid for leads?
When do partners get paid for leads?
Partners earn commission only when you mark a lead as “converted” in your dashboard. This gives you full control over lead qualification and ensures partners are rewarded for quality leads that become actual customers.
Can I set different commissions for leads vs. regular sales?
Can I set different commissions for leads vs. regular sales?
Yes. You can configure custom commission structures specifically for converted leads—either a percentage of the deal value or a fixed amount per converted lead. This can be different from your standard affiliate commission.
What information can I collect on the lead form?
What information can I collect on the lead form?
You can collect any information you need using custom fields: text inputs, textareas, checkboxes, radio buttons, dropdowns, and country selectors. Built-in fields include name and email.