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Leads are potential customers submitted by partners before a sale is made. Partners can submit leads through lead submission pages or via the API. When a lead converts to a paying customer, it can be marked as converted.

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Key concepts

  • Lead: A potential customer submitted by a partner
  • Lead submission: Partners manually submit prospects they’re working with
  • Conversion: When a lead becomes a paying customer

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Available endpoints

List leads

Retrieve all leads with pagination

Get lead

Get a specific lead’s details

Create lead

Submit a new lead

Convert lead

Mark a lead as converted

Delete lead

Remove a lead

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Lead workflow

  1. Submitted—partner submits a lead via the portal or API.
  2. Reviewed—you review the lead in your dashboard.
  3. Converted—lead becomes a customer and the partner earns commission.