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As a program owner, you may want to send marketing newsletters to your partners - maybe you’re running a promotion, have new marketing materials, or have company news to share. Note: Marketing newsletters are created on email service providers and are separate from program emails. If you wish to learn more about managing program emails, click here. Since these emails are a form of marketing, you have to collect marketing consent from your partners in order to comply with the CAN-SPAM act and international anti-spam laws. Partnero enables you to do that during the partner signup process.

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Collecting marketing permissions during signup

To collect marketing permissions during signup:
  1. In your affiliate program, go to Partner portal under Affiliate.
  2. Switch to the Pages & Content tab → Public pages →:
  3. Scroll to the Registration form section and click Edit next to Additional settings:
  4. In the Marketing consent field, enter the desired text, e.g. “I’d like to receive updates about the affiliate program”:
  5. Click Update.
Once the text is entered, a checkbox will appear on your signup page: Partners’ profiles display whether they gave marketing consent:

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Collecting marketing permissions from existing partners

If an existing partner wants to start receiving newsletters, they can:
  1. Log in to the Partner portal.
  2. Navigate to My Profile.
  3. Toggle Accept marketing:
  4. Click Update.